Fashion weak

Trimming the fat is hardly a mantra that needs to be followed at fashion weeks, of all places, even in these straitened times. But with the recessionista having replaced the fashionista as the global chill hit haute couture, it was just a matter of time before “show-sentation” (a cross between a show and presentation) made its debut in the fashion lexicon.

That, in essence means cutting out the show-off quotient of ramps, sets, top models and apres-show parties and getting down to the basics of wooing columnist comments and buyers’ approvals instead in smaller gatherings. In fact a company that provides backstage support such as ironing, hemming and dressing models in New York’s fashion week catwalk shows has admitted to a 25% drop in business this season.

To add to the woes of record low temperatures and snowy weather, January retail sales figures showed a 1.8% fall for the top 50 retailers in the Thomson Reuters index. And even bellwether luxury conglomerate LVMH reported a year-end slowdown in sales while recording a narrow increase in its 2008 earnings of e2 billion ($2.5 billion) over last year.

No wonder international couturiers

Fashion e-commerce startup Eat Shop Love raises $3.5 million in angel funding

BENGALURU: Bengaluru-based fashion ecommerce company Eat.Shop.Love has raised $3.5 million in angel funding from a London-based investor as it moves from being a vendor-sourcing model to creating an exclusive brand with in house designers.

“There is a real improvement in the design and quality of the experience that we offer, at the scale we want to go at, when we have everything inhouse,” said cofounder Oindrila Sengupta, a 27-year-old mother of two who has previously handled fashion brands at multiple media houses.

According to Sengupta, the funds will be used for hiring a dedicated design team and setting up manufacturing units, as well as expanding to Delhi and Mumbai. The IIM-Bangalore graduate hopes to be able to offer 24-hour delivery by this upcoming July, when the first inhouse collection will be launched.

Eat.Shop.Love was established in July 2014 to focus on urban women who enjoy the autonomy of choosing their own lifestyle when it comes to fashion and travel. It now delivers 175-200 orders per day – a figure that the company aims to double by the end of the year – with an average order size of Rs 900.

Designer Ashish Gupta the Indian connect between Taylor Swift & Miley Cyrus

Fashion designer Ashish Gupta, the man behind the houndstooth sequined crop top and joggers inspired pants that Taylor Swift wore to the MTV music awards early this month may be of Indian origin but considers himself wholly a part of the London fashion industry. “I moved to London to study fashion, and have lived and worked there pretty much ever since.. I was unable to get a place to study at any of the fashion schools in India, so I guess I would not be considered a part of the Indian fashion scene in that sense,” he said in an email chat.

Considering that not much is known about him in the Indian circuit, Gupta said that he was born in Delhi, to two doctors and that he studied Fine Arts in India before moving to London to complete an MA at Central St Martin’s. The story of how he went on to become a designer is also a unique one. Apparently his plans to work in a Paris design studio were foiled when his bag containing his entire portfolio was stolen at the Gare du Nord train

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Men’s Fashion – Can You Pull Off a Cravat for a Formal Occasion?

Summer is almost here, and of course, that means wedding season. If you’re tying the knot yourself or are in the wedding party, then throwing on the smartest (or only) suit you own and wearing one of your work ties (or borrowing one randomly off a friend or your dad) isn’t going to quite cut it in the style stakes, and so it’s time to start paying an interest in formal men’s fashion.

These days, most of us don’t go to that many events with a formal dress code (as in, more formal than business dress), and so this tends to be an area even very fashionable men don’t pay that much attention to until an important invite comes up, but it can actually be really fun trying out some suave formal styles and seeing how you look dressed up in a completely new way.

Neckwear is Essential

With a formal dress code, some kind of neckwear is essential for men, and most of the time guys see this as meaning a tie, unless they’re wearing a tuxedo in which case a black bow tie is the usual choice (or they are trying to pull of some kind of weird, hipster Doctor

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You need to be

Tips on updating your fashion ideas without spending a lot

Many people love to always be in fashion. They pay a lot of attention even to the smallest details of they wear. Some always make sure that their wardrobes are updated with the latest fashion trends and indulge with different fashion ideas. Although we can’t deny that there are some who just don’t care about the fashion at all.

But why we still need to care about fashion and why fashion is relevant? Let me site some definition of fashion and its importance.

Fashion as per the Dictionary is the prevailing style or custom, as in dress or behavior; fashion is something such as a garment that is in current mode or the style characteristic of the social elite. For most, fashion is an art of form, but for some it is almost a religion. You can use fashion to express yourself or to serve as an extension of your personality whether as a skater, soccer mom, professional or other. For most people it is a method of utilizing clothing, accessories and hair meaning a fashion statements can be made with clothes, accessories, shoes, hair, makeup, even your cellphone.

Personally, I see fashion as a very fun way to look and feel good and

Baby Dior Is child fashion the new trend

Dressing for the occasion is the new code to create that perfect first impression on your potential employer or your spouse. Fashion today is not just meant for the old and the middle aged people. Baby stuff now involves fashionable baby clothes. Today, there are several designer brands and fashion houses that have started manufacturing an exclusive line of clothing for children, ranging from one year to twenty years. It always helps to stay updated about the latest fashion trends. This way, you become aware of what is in and also there is so much of change in the apparel industry that today clothes are no more manufactured just from the aesthetic point of view but comfort and practicality are also given equal important. Kids’ designer wear has come a long way. In the 70s and 80s, there were a few departmental clothing stores that only stocked a select set of dresses for boys and girls. However, times have changed and today you can find kids’ dresses in all kinds of styles, colors and combinations. Even though you may find it expensive to invest in designer wear for your little one, it doesn’t hurt to purchase a designer outfit forview full post »